变量	采用意向	游戏化	亲密度	媒体丰富度	积极情绪
AI1	0.953	0.647	0.737	0.695	0.727
AI2	0.951	0.647	0.779	0.675	0.777
AI3	0.945	0.677	0.801	0.655	0.782
AI4	0.934	0.688	0.757	0.677	0.722
GAM1	0.583	0.922	0.721	0.613	0.692
GAM2	0.560	0.889	0.627	0.573	0.607
GAM3	0.689	0.779	0.610	0.796	0.609
INT1	0.646	0.681	0.934	0.627	0.805
INT2	0.702	0.733	0.933	0.615	0.804
INT3	0.790	0.740	0.959	0.704	0.888
INT4	0.870	0.660	0.893	0.657	0.780
MR1	0.634	0.714	0.613	0.862	0.665
MR2	0.576	0.586	0.611	0.887	0.627
MR3	0.644	0.672	0.599	0.850	0.671
PA1	0.749	0.694	0.783	0.770	0.923
PA2	0.784	0.660	0.822	0.719	0.953
PA3	0.696	0.718	0.832	0.653	0.922
PA4	0.756	0.694	0.872	0.692	0.952