| 主要因素 | 次级因素 | 引入因素 |
| individual factors | attitude | attitude toward green brand [23] |
| attitude toward green product [25] | ||
| ambivalent attitude [22] | ||
| positive attitude [3] | ||
| pro-environmental consumer attitude [21] | ||
| motivation | consumer innovation [9] | |
| innovativeness [25] | ||
| personal innovativeness [24] | ||
| psychographic factor | anxious mood [22] | |
| depressed mood [22] | ||
| green product psychological ownership [26] | ||
| socio-cultural factor | brand trust [28] | |
| consumer brand engagement [14] | ||
| fear of COVID-19 Pandemic [27] | ||
| perceived factor | consumption sensitivity [29] | |
| green product utility [21] | ||
| perceived greenness [9] | ||
| perceived novelty [9] | ||
| perceived cost of green purchasing [1] | ||
| price sensitivity [1] | ||
| perceived marketplace influence [19] | ||
| satisfaction [31] | ||
| individual factors | value | self-expression benefits [32] |
| economic value [19] | ||
| green value [29] [31] | ||
| utilitarian environmental benefit [32] | ||
| personal norm | adolescents’ nature relatedness [38] | |
| adolescents’ social responsibility [38] | ||
| controllability [37] | ||
| connectedness to nature [21] | ||
| ecological conscious consumer behavior [36] | ||
| ecological conscience [20] | ||
| environmental belief [6] | ||
| environmental cognition [37] | ||
| environmental indebtedness [37] | ||
| Empathy [21] | ||
| inherent virtue [8] | ||
| green concern [43] | ||
| green lifestyle [35] | ||
| green experience [31] | ||
| green product literacy [27] | ||
| green product orientation [27] | ||
| moral character [8] | ||
| moral identity [21] | ||
| recycling participation [33] |