主要因素 | 引入因素 |
Situation | green product advertising appeals [28] |
media exposure [42] | |
parent’s nature relatedness [38] | |
Promotion [35] | |
social pressure [1] | |
social influence [24] | |
informational social influence [40] | |
normative social influence [40] | |
information social support [40] | |
emotional social support [40] | |
expertise of peers [40] | |
trustworthiness of peers [40] |