指标

关键词

传播沟通

spread, disseminate, propagate, connect, link up, communication, diffusion, compliment, public praise, reputation

媒介

face to face, social media, social network, twitter, facebook, reviews, forum, blog

口碑营销

buzz, social interact, brand advocates, cause influencers, ambassador programs, viral marketing

口碑特性

tie strength, valance, incidence, strength, motivation

不满意，流言

complaint, mutter, murmur,resentful, discontent, dissatisfy, disaffect, rumor, bad news