| 前因因素 | 参考文献 | 使用频数 |
| 社会相关因素 |
|
|
| Closeness | [20] | 1 |
| Familiarity | [20] | 1 |
| Social Environment | [10] | 1 |
| Observational Learning | [21] [22] [23] | 3 |
| Source Credibility | [22] | 1 |
| Review Quality | [22] | 1 |
| Opinion Leaders | [24] | 1 |
| Similarity | [25] [26] | 2 |
| Festival Season | [27] | 1 |
| Limited Supply of Essential Goods | [28] | 1 |
| Consumption Situation | [29] | 1 |
| Option Framing | [30] | 1 |
| Vendor Enthusiasm | [31] | 1 |
| Popularity | [32] | 1 |
| Retail Store Environment | [33] | 1 |
| Salespersons’ Retail Service Quality | [34] | 1 |